A COMPLETE GUIDE TO LOCAL SEO SEO FIRST STEP BLOG





                      A COMPLETE GUIDE TO LOCAL SEO SEO FIRST STEP BLOG


Local SEO strategies differ significantly from global and international SEO strategies. The goal of any local SEO strategy is to optimize geographical location search on your website. The local prospects need to be captured as they are likely to become your long term, loyal customers.

Strategies to improve your Local SEO

There are some simple things that you can do to optimize your Local SEO:

Make sure that your address, name and contact details are updated and similar on any online presence that you have. This helps Google locate it for any local search. List your name, address and contact details on trusted websites like Yellow Pages, Merchant Circles, FourSquare, Google My Business and others.
Look for any duplicate pages with tools like Google Map Maker. That way, if there are multiple listings on one website, they can be removed. Duplicate content can have a negative impact on your local SEO.
Try to get as many positive reviews as possible from customers who are genuine. That way, you have more prominence and relevance in local searches.
Focus on generating better customer service. This means provide working hours that are accurate and ensuring that you respond to any review or question within those timings quickly.
If you are listed on Google My Business, make sure that your site is fully verified.
Any categories that you use to describe a business should be accurate. It should provide clarity on what a certain business is and what it is not. When the category association is correct, you are most likely to appear in search results.

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